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College Marketing Remote Internship, Summer 2021

Who we are
Founded in 1923, W. W. Norton is the oldest and largest independent and employee-owned publishing house, publishing works of Nobel laureates, master teachers, and Pulitzer Prize winners. For almost a century, Norton has been dedicated to achieving a common goal:  to bring to readers and students enduring fiction, nonfiction, and poetry, as well as high-quality textbooks and digital learning tools.

About the internship
W. W. Norton is looking for interns to participate in our nine-week remote internship program.  Our internship program provides participants with an engaging, supportive, and hands-on learning experience in publishing that includes mentorships with experienced Norton employees and networking within the intern class. Your work if you become a Norton intern with the College Marketing team may include the following:

Research, Marketing, and Development:
·        Tag leads and create opportunities in Salesforce across all disciplines
·        Research competitor titles and course markets
·        Complete conversion guides for upper-level titles
·        Create and update contact lists for new and existing course markets
·        Research information, write copy, design, and copy-edit online quizzes for all disciplines that will appear on social media, ad emails, and newsletters
·        Attend Norton hosted online workshops and write follow-up email template copy for professor outreach

Social media:
·        Assist with brainstorming, writing, and posting copy
·        Research trends, competitor accounts, and possible leads for Twitter, Facebook, and Instagram

Design:
·        Pitch design ideas for infographic projects and assist with designing graphics for social media
·        Research data to assist with digital posters

Why you’ll be a great fit
We are excited to add interns who bring diverse perspectives to Norton. The ideal candidate is curious, hardworking, and eager to learn more about the different facets of publishing. Here are some skills and qualities we look for in candidates:
·        You are a college junior, senior, or recent graduate.
·        You are eager to improve your verbal and written communication skills.
·        You enjoy collaborating and working in a group to solve challenges.
·        You have a passion for learning and ideas.
·        You have a working knowledge of Microsoft Office programs (Word, Excel, Outlook).
·        You have a passion for both publishing and marketing and are eager to learn more in both areas.

Internship details
·        Interns are paid $15 per hour and work 20 hours weekly.
·        Internship period is nine weeks from 06/07/21 through 08/06/21.
·        Our work day is 9:00 a.m. to 5:00 p.m. Eastern Time; specific work hours are flexible to accommodate an intern’s schedule.
·        This internship is fully remote.
·        The deadline for applications is May 10, 2021.